Our Board
Women Entrepreneurs supporting Women Entrepreneurs
Katherine Gudgin
Director, Alchemy Marketing & Communications
Board Member, The Women Entrepreneurs Network
Having grown up in Hong Kong and lived and worked across APAC, ANZ, and the UK, Katherine brings a strategic and global mindset to marketing and branding. She has led brand strategy and campaigns both for multinational corporations such as HP, Verizon, and HSBC, and for high-growth startups.
As founder and Fractional CMO at Alchemy Marketing, Katherine partners with founders, entrepreneurs and leaders to deliver data‑driven strategy, hands‑on tactical execution, and senior‑level insight, without the cost or commitment of a full‑time hire. Her philosophy? Exceptional marketing is built on data, curiosity, deep audience understanding…and a touch of alchemy.
Katherine is passionate about crafting marketing that resonates with customers and delivers real business outcomes. Through Alchemy Marketing, she empowers companies with the insight, creativity, and value of a seasoned CMO, in a flexible, scalable way.
